about · the operator behind it

Solo by choice, sharp by practice.

I’m Akash. I take messy briefs, ask the right three questions, and ship work that outlives the engagement. No team handoffs, no telephone-game, no agency overhead. One brain, end to end — and that’s the feature.

AJ
— Akash, ~today
Operating since 2018 · Ahmedabad
origin · how i got here

Started with typos in HTML, ended up shipping software.

2018 first paid gig
2021 went solo full-time
40+ projects later

I started where most builders start: fixing a friend’s WordPress site at 2 a.m. Then another friend’s. Then a paying one. Somewhere in there I realized I wasn’t actually faster at coding than the next person — I was faster at untangling the mess around the code. The handoffs, the missed specs, the “wait, who’s doing this?” emails.

So I leaned in. I learned project management not from a textbook but from screwing up enough projects to understand where the leaks were. I spent two years inside an agency watching the same telephone-game break the same projects in the same ways. Eventually it was easier to just answer the emails myself.

Today the studio is one brain — mine — running the kit end-to-end. WordPress builds, n8n automation, SEO audits, hosting migrations. The clients keep coming back because nothing gets dropped between people. Because there are no other people.

principles · what i won't budge on

Four things, non-negotiable.

Not values.
Not vibes.
Operating rules.
01 / Principle

Ship beats perfect

Working software ships. The other kind is just expensive opinions in a Notion doc. We launch the version that works, then we make it sharper.

02 / Principle

Scope is a promise

Fixed price, fixed scope, written down. New things become line items, not surprises. No “we’ll see how it goes” energy. Ever.

03 / Principle

Direct beats polite

If your idea is broken, you’ll hear it on the call — not buried in a slide deck two weeks later. Same when something I’m building isn’t working.

04 / Principle

The work outlives the engagement

Documentation, handover, optional retainer. Nothing held hostage. If I get hit by a bus, you can still run the thing.

stack · what i use daily

The tools in the kit.

Bias: boring tech
that doesn't break.
Updated monthly.
Project management
01 / 05
Linear Notion Loom Cal.com ClickUp Teamwork Slack Google Docs
Web builds
02 / 05
WordPress HTML / CSS JavaScript PHP Astro Webflow Tailwind Bricks
Workflow automation
03 / 05
n8n Zapier Make OpenAI API Anthropic API Webhooks REST APIs Cron
SEO & audits
04 / 05
Google Search Console Rank Math Ahrefs Screaming Frog Yoast Semrush PageSpeed
Hosting & infra
05 / 05
WHMCS cPanel Cloudflare DigitalOcean Hostinger SiteGround Cloudways Rocket.net UpdraftPlus
trusted by · since 2018

People who've paid me money.

40+ clients total
12 across countries
mostly via referral
Tastewise
SaaS · USA
● shipped 2025
RYC Business IT
Consulting · UK
● ongoing
Annie Hosting
Hosting · AU
● shipped 2024
Studio Nine
Agency · IN
retainer
North & Co.
E-commerce · CA
shipped 2023
Veld Education
EdTech · DE
shipped 2024
Gulf Tribune
Publishing · AE
shipped 2022
Local Roast
F&B · IN
ongoing
+ 32 others
NDAs & private
references on request
Industries: SaaS · Hosting · E-commerce · Consulting · EdTech · F&B · Publishing · Local biz Countries: 🇮🇳 🇺🇸 🇬🇧 🇦🇺 🇨🇦 🇩🇪 🇦🇪 +5
timeline · the short version

Six years, compressed.

The long version
is in email threads
and git logs.
2018
— first paid gig

Fixed a friend's WordPress. They paid me.

The site was broken. I fixed it. Got paid in pizza and a small invoice. Realized this was a thing people would pay for. Kept going.

2020
— first international client

First client outside India.

A hosting company in Australia found me through a forum thread. They needed migration help. We’re still working together.

2021
— pivot

Realized PM was the real leverage.

Started charging for project management on top of builds. Clients said yes. Doubled effective rate without writing more code.

2023
— automation focus

Went deep on n8n and AI workflows.

Built first cold-outreach engine for a SaaS client. Saved them 40 hours a week. Most of my work since has involved automation in some way.

2024
— milestone

Shipped project #40. Still 0 missed deadlines.

Forty projects in. The repeat-client rate is north of 70%. The “no missed deadlines” record is held together with discipline and one very organized Linear board.

2026
— now

akashjoshi.me v3 · open for Q2.

You’re reading it. New site, same operator. Booking projects for Q2 — usually 2 to 6 weeks per engagement. Email or book below.

Ahmedabad → everywhere · Q2 · 2026
Hey

If you’ve got something half-built, half-broken, or just half-an-idea, send it my way. We’ll see if I can help. No deck required.

- Akash